You’re posting. Trying new ideas. Maybe using AI.
But when enquiries slow down—or someone asks your price and disappears—you’re still unsure what to change.
AI Marketing Foundations helps you examine your marketing, work through practical exercises and build a clearer plan for your business.
AI Marketing Foundations
Playbook + Workbook PDF · GHS 69
Marketing leak test · Worksheets · Eight AI prompts · Thirty-day plan


You save another marketing tip.
Try another content idea.
Ask AI for another caption.
Then the same question returns: “What will actually make a difference in my business?”
The effort is real. So is the frustration of not knowing whether the problem is your customer, offer, message or follow-up.
Before choosing another tactic, give yourself a way to examine the problem.
AI Marketing Foundations begins with a marketing leak test. From there, the playbook and exercises help you review the foundations behind your marketing and turn your answers into practical next steps.
Examine areas of your marketing that may need attention.
Work through your customer, offer, awareness and message.
Use the worksheets and AI prompts with your own business context.
Organise your priorities into a thirty-day action plan.
Look inside the PDF. These are the exercises and tools you’ll use to examine your business and organise your next steps.

A starting point for examining where your marketing needs closer attention.

Questions that help you clarify who you’re speaking to and what you’re offering.

Structured inputs to give AI more useful business context.

A place to organise your decisions into actions and priorities.
Downloadable PDF · Sent by email after payment
Explanations covering customers, offers, messaging, content, AI use, advertising readiness and follow-up.
Space to apply the questions to your business and write down your decisions.
Prompts supporting diagnosis, customer insights, awareness messaging, offers, hooks, briefing, repurposing and follow-up.
Structures to guide your thinking and review.
A way to organise the actions you choose to take.
That’s a fair question.
This book asks you to do more than read. You’ll answer questions about your customer, review your offer, develop your message and choose your next steps.
The worksheets give that thinking somewhere to go.
You still need to bring the effort. The book gives you a structure to work through.
Start with the leak test. Use your answers to guide where you focus next.
This is for you if:
You run a business and recognise that your marketing needs attention.
You feel overwhelmed by disconnected tips and tactics.
You want to apply what you’ve learned.
You want clearer inputs for AI.
You’re willing to complete exercises and act on your decisions.
This is a self-paced PDF. It is not a live class, done-for-you service or guarantee of sales.
• Requires access to your own AI tool if using the prompts.
• Built for business owners ready to sit down and write their own answers.

Daniel Gyedu
E2E Customer Focus · Accra
Daniel Gyedu is the founder of E2E Customer Focus, an Accra-based agency working across digital advertising, AI, customer experience and marketing systems.
AI Marketing Foundations provides a practical starting point for business owners who want to examine their marketing and use AI with clearer direction.

Examine the gaps. Work through the exercises. Decide what to do next.
Playbook + Workbook PDF
Marketing leak test · Worksheets · Eight AI prompts · Thirty-day plan